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Boulevard
Elevate · for established brands, wholesalers & distributors

Why become a supply partner through Elevate?

Boulevard sells your products through its established marketplace accounts and buys from you as demand builds. Elevate is the programme and portal that keeps you close to it — what is selling, what to do next and what Boulevard needs from you.

Boulevard at a glance

founded
2016
major retailers and marketplaces sold through
20+
product categories
15
countries Boulevard has delivered to
120
Winner, Scale Up Entrepreneur of the Year 2023 — The Allica Bank Great British Entrepreneur AwardsFinalist, The Innovation Award 2023 — British Business Excellence Awards, Lloyds Bank

Channels Boulevard has sold through include

  • B&Q
  • eBay
  • Tesco
  • Decathlon
  • Matalan
  • Robert Dyas

Figures describe Boulevard's trading since 2016. The channels and countries available for your range are agreed product by product.

The trading relationship

We sell. We buy. We report back.

Elevate sits on top of a real trading relationship.

  1. 01

    You supply the products

    Brand owner, wholesaler or distributor — you share your range, product data and supply information, and we agree what to sell together.

  2. 02

    We sell through our accounts

    Boulevard lists and sells on approved marketplaces through its own established seller accounts, and looks after the customer side.

  3. 03

    We buy from you

    As customer demand builds, Boulevard sends purchase requests for the products it needs. You confirm them, and stock moves to fulfil orders.

  4. 04

    Elevate keeps you close

    Sales, opportunities, advertising and reporting are shared with you, so the next decision is easier to make together.

What Elevate gives you

Five capabilities to grow your marketplace sales.

Choose an area to see what it shows you, the role AI plays, and who makes the decisions.

Illustrative Elevate preview · fictional data
Performance

See what is working across your range.

One view of how your products are performing across the channels Boulevard sells them through — so you can see what has changed and where your attention is best spent.

  • Product and channel performance in one place
  • Filter by channel, category or period
  • Highlights the products that need attention, and why

The role of AI

AI reads the movement across your range and puts the few changes that matter at the top, with a plain-language explanation.

Who stays in control

You see your own products' performance. Boulevard's wider commercial data stays confidential.

Elevate · Performance
Illustrative Elevate preview · fictional data
Last 4 weeksAll channelsGarden furniture & outdoor

Units sold

1,478

+6%

Active listings

86

+4

Need attention

3

products

ProductUnitsChange
Cast iron fire pit, 60cm412+18%
Rattan bistro set, 3-piece268-21%
Solar lantern, 4-pack655+9%
Galvanised planter, large143+2%

Needs attention: the rattan bistro set has dropped 21% over four weeks. The fall started when it went out of stock on one channel for nine days. Restocking is the first step.

Elevate portal features are being rolled out with our supply partners. Your Boulevard contact will confirm what is available for your account.

Part of Elevate

Practical tools and support behind your sales.

Good selling starts with good listings and dependable delivery. Elevate supply partners get help with both.

Listing tools

Get your product information marketplace-ready. Review titles, descriptions, imagery and product data, see what each channel needs, and spot improvements to listings that are already selling.

Storage and fulfilment, when you need them

Prefer not to ship marketplace orders yourself? Boulevard offers optional storage and order fulfilment (third-party logistics, or 3PL). We shape the arrangement around your products and volumes, and agree the terms with you first. Using it is entirely your choice.

Getting started

What to expect.

Every partnership starts with a conversation about your range. A marketplace track record helps, but strong retail, wholesale or direct sales count too.

  1. Step 1

    Enquiry

    Tell us about your business and range. It takes two minutes.

  2. Step 2

    Review

    We look at product fit, channels and supply information, and talk it through with you.

  3. Step 3

    Agreement

    We agree the products, channels and trading arrangement — and any optional services you want.

  4. Step 4

    Selling & Elevate

    Your products go live on approved channels and your Elevate access is set up.

Questions

About Elevate.

Ask us something else

Grow with Boulevard

Become a Boulevard supply partner.

Tell us about your range. We'll review the opportunity and discuss the next steps.

Next stopHow it worksFive steps from first conversation to first order.