OUR TEAM

Focused, Passionate & Together

Since opening our doors, Boulevard has developed and grown, mostly because of our exceptional team. We’re proud of our staff’s abilities to contribute their unique experience and skills to our continuing success.

DOM PORTMAN

Founder/ MD

Dom graduated in 2012 with a first class honours degree in Psychology and went on to launch Boulevard in 2016. The company now has a growing team of 47 and two distribution centres, with sales and order fulfilment run by the company's leading tech platform, Eiger.

KAYAR RAGHAVAN

Advisory Board

Kayar, affectionately known as Rags, spent his highly successful career in banking, with roles including Senior Global Executive at Citibank. Rags is now a serial angel investor and as well as being an investor in Boulevard, Rags acts as a corporate advisor. 

GREG TUFNELL

Advisory Board

Greg has had a highly successful career in retail with roles including CEO at Mothercare, MD at Burton and Director at Next. Greg is a corporate advisor at Boulevard, bringing with him extensive knowledge of retail.

NOP MANN

Finance Manager

Joining in 2019, Nop's career highlights have included lecturing for two years on international finance and banking at Prince of Songkla University in her home country Thailand. Nop has a keen eye for detail and using financial intel to influence business direction.

BRYAN CHANNON

Lead Software Dev

Bryan is passionate about software and joined Boulevard as lead developer in 2019 after working on an innovative software platform at Textlocal. He works with Boulevard's tech team to continue enhancing Eiger, the company's tech ecosystem.

G REIS

Software Advisor

G joined Boulevard in 2020 as a tech advisor, following other senior tech roles such as prinicpal lead engineer for Chip, managing a team of developers on an AI led savings app.

SOPHIE PORTMAN

Relationship Manager

Sophie joined Boulevard in 2020 to expand B2B links following a successful 5 years at construction firm Speller Metcalfe as Marketing Manager, where she formed and led the knowledge series, an industry leading series of CPD accredited events.

LOUIS WARD

Online Commercial Manager

Louis is a spreadsheet whizz and has held previous e-commerce/ tech roles, most recently with Apple. Louis manages individual product lines with a keen eye for data and compliance, post-launch. He also manages Boulevard's growing sales channels.

DIANA CEBALLOS

Senior Product Manager

Having graduated with an MBA in International Trade, Diana began working with Boulevard on a freelance basis, preparing new product data for launch. She has a keen eye for detail and compliance, ensuring maximum sales impact of products launched. 

GARY VINCENT

Supply Chain Manager

Gary is well known in the toys & games and partywares industries having spent his career in business development roles for large distributors including Bristol Novelty. He now works with Boulevard's suppliers to ensure operational efficiency year round.

LUCY BLIGH

CX Manager

Having spent time as an account executive for a merchandising company, Lucy joined Boulevard as a customer service advisor, before becoming a manager in 2020. She assesses all points of contact with customers regularly, maintaining Boulevard's outstanding customer service.

CONNOR ANDERSON

Operations Manager

Connor initially joined Boulevard as a warehouse assistant in 2017. Having dedicated time to understand the tech systems being built, he has played a key role in development. He manages the throughput of orders in Boulevard's DC's and advises on tech developments.

LYNDSEY PROBERT

DC Manager

Lyndsey manages Boulevard's 34,000 product distribution centre in Warndon, Worcester. She oversees all functions of the DC and advises senior management on performance.

AURELIA COX

Operations Manager

Aurelia was Boulevard's first employee back in 2016! Today, she works alongside Connor as Operations Manager, taking a lead on courier management and resource planning.

HEATHER PORTMAN

HR Manager

Heather ensures Boulevard's talented team are in a friendly and safe environment, maintaining compliance with all legal HR requirements.

LUKE BENNETT

Admin Manager

Luke has been at Boulevard for three years and manages the processing of orders daily with Boulevard's suppliers. He takes a very structured and organised approach to his work, assessing and dealing with any tickets raised by the DC's..

DEAN RUSSELL

Senior Business Development Manager

Dean initially was CX & office manager at Boulevard for 18 months, passionately growing the company's product range and ensuring customer experience was outstanding. Today, he is a senior BDM and a first point of contact for new partner manufacturers and distributors.

JAMES LUSH

Senior Business Development Manager

James joined Boulevard in 2021, having previously held a similar position at HD Connectivity in Malvern, UK. Like Dean, he is a senior BDM and a first point of contact for new partner manufacturers and distributors.

BECKY TATHAM- STONE

DC Assistant Manager

Becky has been with Boulevard since 2017 and overseen the opening of two distribution centres in her role of Assistant Manager. She runs many shifts throughout the year, ensuring orders are dispatched on time.

VAISHALI PAREKH

Data Analyst

Vaishali graduated University of Birmingham in 2017 and is a talented data analyst. She joined Boulevard's data team in 2021, equipping the business with quality intelligence through data.