
About us
Founded in 2016, Boulevard is a global leader in marketplace selling, connecting products across 15 categories to customers in 120 countries. Trusted by top brands and over 20 major retailers, we specialise in selling across multiple e-commerce platforms.
Our goal is to simplify the marketplace selling process, helping brands
and retailers scale efficiently.

Innovative, Passionate & Collaborative
Meet Our Leadership Team
Boulevard’s success and growth stems from the dedication of our exceptional team. Constantly learning and staying ahead of industry trends, we bring new innovations and deliver impactful solutions that drive progress and set us apart.



DOM PORTMAN
Founder/ MD
Dom founded Boulevard in 2016, and under his leadership, the company has achieved remarkable growth. His vision has driven partnerships with major e-commerce platforms, fueled by Boulevard's innovative tech platform, Eiger, which powers operations and integrates seamlessly with global marketplaces. Dom’s strategic mindset and commitment to excellence have been key to scaling the business.
KAYAR RAGHAVAN
Advisory Board
Kayar, affectionately known as Rags, spent his highly successful career in banking, with roles including Senior Global Executive at Citibank. Rags is now a serial angel investor and as well as being an investor in Boulevard, Rags acts as a corporate advisor.
GREG TUFNELL
Advisory Board
Greg has had a highly successful career in retail with roles including CEO at Mothercare, MD at Burton and Director at Next. Greg is a corporate advisor at Boulevard, bringing with him extensive knowledge of retail.



SOPHIE PORTMAN
Head of new business
Under Sophie’s guidance, the team has expanded Boulevard’s product range, growing from a single-category seller to a partner for 120+ brands across 15 categories. She has directed exclusive retail partnerships, and with her expertise in marketplace challenges, she helps the team provide tailored solutions to help brands and marketplaces grow visibility and scale online.
JACK STEGGLES
Head of Revenue
Jack plays a key role in Boulevard’s growth by expanding market share across new marketplaces and introducing international territories to our growing customer base. His strategic leadership has been crucial in successful platform launches, while managing our data team to deliver high-quality offerings and seamless integrations.
DEAN RUSSELL
Head of Commercial
Dean leads the commercial team at Boulevard, focusing on capitalising on revenue streams, building strong relationships with key stakeholders, and ensuring the business’s commercial success. Having been with the company since its early days, Dean has gained valuable experience across various areas of the business.


CONNOR ANDERSON
Head of Technology
Connor leads Boulevard’s technical infrastructure, driving the evolution and scalability of our bespoke platform, Eiger. He ensures the platform remains robust and adaptable to business growth, enabling efficient onboarding and scaling of suppliers and marketplaces, while delivering added value that aligns with our strategic objectives.
Success Through Teamwork
At Boulevard, our success is driven by every person on the team. We rely on the diverse skills and talents of each individual to help us grow and thrive together.
